Nigerian Breweries Plc has announced the appointment of Sade Morgan as the corporate affairs director for Heineken’s Africa and Middle East (AME) region. In a statement signed by Hans Essaadi, managing director of Nigerian Breweries, Morgan’s appointment takes effect from May 1.
According to the statement, Morgan, who currently serves as the corporate affairs director at Nigerian Breweries, will succeed David Paterson in the new role, becoming the first national from the AME region to hold the position.
“In this role, Morgan joins both the Heineken Global Corporate Affairs Leadership Team and the Heineken AME Management Team to continue to drive the Corporate Affairs strategy in advancing the growth agenda and protecting reputation for HEINEKEN in AME,” Nigerian Breweries said.
“Since joining NB Plc in 2018 as Corporate Affairs Director, she has led high-stakes regulatory and fiscal engagements in a dynamic operating environment, driving a robust optimal business climate agenda for the Nigerian business, mitigating significant excise tax increases and securing a more viable regulatory framework.
“More recently, she played a key role in managing the temporary suspension of operations in select breweries in Nigeria, ensuring seamless stakeholder engagement and business continuity. Beyond her role in regulatory affairs, she has also provided strategic leadership in advancing Heineken’s Brew a Better World sustainability ambitions and goals in Nigeria.
Morgan was recently honoured as the 2025 outstanding corporate spokesperson of the year at the second edition of the Nigerian National Spokespersons Award, and named corporate communications professional of the year at the 2024 Lagos Public Relations Industry Gala and Awards (LaPRIGA).
“Morgan is a highly accomplished corporate executive with a remarkable 27-year track record of driving business growth, managing risk, and leading high-performing teams across various industries, including fast-moving consumer goods, tobacco, and beverages,” the company said.
“Sade started her career as a lawyer in 1993 and has since worked with top Nigerian law firms and multinational companies, honing her skills in resolving complex business issues across diverse sectors.”